Practical prompts, AI tools and workflow ideas for your next step.
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YOUR COURSE AT A GLANCE
A free HighLevel AI tutorial for your next workflow.
Learn how to use HighLevel AI inside your CRM with this free GoHighLevel AI tutorial. Denis Sinelnikov walks through customer conversations, content creation and automation, with chapter-by-chapter examples and prompts. Watch the full course or jump straight to the tool you want to explore.
In about 25 minutes, Denis Sinelnikov of AI CRM Pros walks through the AI tools built into HighLevel: why AI belongs inside your CRM, a map of the 14 AI products grouped by job (talk to customers, build & create, automate & run), then tool-by-tool what each one does, a use case, and three example prompts. It ends with a day-in-the-life, a 3-step setup plan, safety rules, and how to start a free 14-day trial.
What you’ll learn
Choose an AI tool for customer conversations, content or CRM automation.
Ground answers in your Knowledge Base and brand context.
Adapt the example prompts to your business and review outputs before going live.
This course is a tool overview, not a full configuration walkthrough. Adapt and test the example prompts with sample data; use the official guides for detailed setup instructions.
“Answer after-hours calls, collect name and reason, book the appointment.”
Prompt
“Call new form leads within minutes and ask three qualifying questions.”
Prompt
“Transfer urgent callers to the owner during working hours; take a message otherwise.”
Ask AI
In-app copilot: answers questions, retrieves your data, creates content, manages records and runs bulk actions by typed or voice prompts.
Example use case
Agency - an account manager lists cold leads and drafts follow-ups in two prompts.
Prompt
“Which leads haven't been contacted in 7 days?”
Prompt
“Write a follow-up SMS for everyone who missed yesterday's appointment.”
Prompt
“How do I connect my Google Business Profile to reviews?”
Managed Agents
Autonomous CRM agents created by describing the role in plain language; HighLevel generates triggers, knowledge access, CRM actions and tools; refine, test, publish.
Example use case
Home services - an agent tags new leads by service and nudges quiet proposals.
Prompt
“When a new lead arrives, research the contact, tag them by service, and assign an owner.”
Prompt
“When an opportunity sits in 'Proposal Sent' 5 days, send a check-in and notify the rep.”
Prompt
“After a booked appointment, send prep info from our Knowledge Base.”
Workflow AI
Builder turns a plain-language goal into a workflow; AI Actions: Decision Maker, Intent Detection, Summarize Text, Translate.
Example use case
Real estate team - new Facebook leads get an instant SMS + email sequence.
Prompt
“Build a workflow: new Facebook lead -> welcome SMS -> email in 1 hour -> task if no reply in 2 days.”
Prompt
“Detect intent on inbound replies and route 'ready to buy' to sales.”
Prompt
“Summarize each call note and translate Spanish messages for the team.”
Content AI
Generates and refines text and images: social posts, blogs, emails, website copy, headlines.
Example use case
Roofer - social posts and a local how-to blog drafted from prompts.
Prompt
“Write 5 social posts announcing our spring promo in our brand voice.”
Prompt
“Draft a 600-word blog: 5 signs your roof needs repair.”
Prompt
“Generate a hero image and three headline options for our landing page.”
Reviews AI (AI Reputation Agent)
Suggested or automated review replies, Drip Mode for older unreplied reviews, review insights.
Example use case
Restaurant - new reviews answered warmly; Drip Mode clears the old backlog.
Prompt
“Suggest a warm, personal reply to every new 5-star review.”
Prompt
“Reply to critical reviews with an apology and an offer to call us; I approve first.”
Prompt
“Use Drip Mode to answer our backlog of old unreplied reviews.”
Funnel & Website AI (Labs)
Creates and edits pages from prompts, links and image references, with chat refinement and AI SEO suggestions.
Example use case
Fitness studio - free-trial class page built and SEO-checked before launch.
Prompt
“Build a lead-gen page for a med spa offering a free consultation.”
Prompt
“Rebuild this page in our style: [paste URL].”
Prompt
“Review this page and suggest SEO fixes before I publish.”
AI Studio (Labs)
Conversational workspace for websites, landing pages, forms and booking experiences; publish to preview or custom domain.
Example use case
Dental office - booking page + new-patient form, shared as a preview first.
Prompt
“Create a booking page for a dental office with a new-patient form.”
Prompt
“Make an interactive quote calculator for lawn care.”
Prompt
“Build a one-page event site and publish to a preview link.”
Email AI (Labs)
Brand-aware emails using your Brand Board, prompt or reference email, layout suggestions, conversational edits, version history.
Example use case
Boutique - an admired newsletter becomes an on-brand launch email.
Prompt
“Create a newsletter in our Brand Board colors announcing our new service.”
Prompt
“Turn this reference email into our layout and brand voice.”
Prompt
“Make the headline shorter and add a testimonial block.”
Knowledge Base
Central AI-ready content (websites, FAQs, tables, rich text, files) used by Conversation AI, Voice AI, Agent Studio and Managed Agents.
Example use case
Clinic - one approved FAQ powers answers in both chat and phone calls.
Prompt
“Add our website, FAQ page, and price list PDF as sources.”
Prompt
“Add a table of services, durations, and locations.”
Test
“What's your cancellation policy?”
Prompt Optimizers (Conversation + Voice, Labs)
Test a cloned agent against real scenarios, compare prompt variations; the live agent stays unchanged until you click Use Prompt.
Example use case
Service business - refund and language scenarios tested before go-live.
Scenario
“An angry customer asks for a refund - does the agent stay calm and offer a call?”
Scenario
“A caller asks for Spanish - does Voice AI switch and still book?”
Prompt
“Compare the prompt variations and apply the winner only after review.”
18:35 · A DAY WITH HIGHLEVEL AI
From the morning brief to after hours.
8 AM
Ask AI brief
11 AM
Conversation AI books leads
2 PM
Reviews AI replies
6 PM
Voice AI after-hours calls
19:37 · YOUR FIRST TOOL
How to get started with HighLevel AI.
1Pick the job & tool.
2Add Knowledge Base & brand context.
3Test with sample data, then go live.
20:40 · KEEP A HUMAN IN CONTROL
Rules for using AI safely.
Start in Suggestive before Auto-Pilot.
Review every AI output, link and price claim.
Test in Prompt Optimizer before changing production.
21:49 · Free resources
Continue with the official HighLevel AI overview and help guide. Product availability, Labs features and pricing can change.
Affiliate disclosure: AI CRM Pros may earn a commission if you sign up through our link. Check HighLevel’s current pricing, usage charges and renewal terms before you buy.
